Reseller Packages

Most resellers provides web design services as their main business. This web designer, whether an individual or working for a web design firm, has neither the resources nor the time or inclination to invest in, maintain, and service an expensive web hosting infrastructure. By creating a parnership with a web hosting company the designer can resell hosting services to design clients, to provide an all-in-one package. The web designer is able to provide hosting services without paying for any of the extras that cause such a financial strain on hosting companies. The web designer can also earn increased revenue from the markup he charges on the web hosting!

Web hosting resellers are not necessarily web designers. Some are entrepreneurs seeking to enter the lucrative web hosting business (everyone likes to make a little cash on the side!). Unwilling to lay out the initial investment required to establish a hosting infrastructure, these resellers start reselling as an affordable entry into an industry that otherwise has massively expensive barriers to entry. With hopes of gradually growing the operation's client base and revenues to the point where reselling is no longer necessary, such resellers plan to ultimately become full-fledged web hosting providers with their own hosting infrastructure. A handful of today's most well known web hosting companies followed this track; once resellers, they now host tens of thousands of clients in their own multimillion dollar network operating center (NOC).

Resellers typically operate locally, they may be able to capitalize on an existing client base, social and professional connections, a low level of competition, or cheap advertising opportunities.